Facebook changed its name to Meta, as well as its logo. This was established in Paris, France, on October 28, 2021.
The greatest innovation is Meta's plan to open the first social media physical store, in which it is planned to sell devices such as virtual reality headsets and also teleconferencing gadgets so people implement virtual meetings through Facebook.
One of the main plans of Mark Zuckerberg is to create digital worlds called Metaverse.
He said: “The metaverse is the next frontier in connecting people.”
The Metaverse is meant to be an interconnected online space, where people can be part of a virtual world combining real life with virtual life. Zuckerberg promised: “you're going to be able to do almost anything you can imagine.”
Bibliography
Beltran, G. (2021, November 10). When a Logo Doesn't Risk It All: Meta's Brand Is Designed for Unknown Worlds. The New York Times. https://www.nytimes.com/2021/11/10/technology/facebook-meta-new-logo.html
Milmo, D. (2021, October 28). Enter the metaverse: the digital future Mark Zuckerberg is steering us toward. The Guardian. https://www.theguardian.com/technology/2021/oct/28/facebook-mark-zuckerberg-meta-metaverse
Newton, C. (2021, July 22). MARK IN THE METAVERSE: Facebook’s CEO on why the social network is becoming ‘a metaverse company’. The Verge. https://www.theverge.com/22588022/mark-zuckerberg-facebook-ceo-metaverse-interview
Subin, S. (2021, November 5). Meta, formerly Facebook, is reportedly planning retail stores as it pushes into metaverse. CNBC. https://www.cnbc.com/2021/11/05/meta-is-reportedly-planning-retail-stores-as-it-pushes-into-metaverse.html
Sullivan, J. (2021). Facebook replaces its old sign with its new logo and name, Meta. [Photograph]. Business Insider. https://www.businessinsider.com/facebook-meta-rebrand-damaged-reputation-study-finds-2021-11